You’re a finance leader. Here’s how to grab your audience and spread your definitive idea.
You’ve endured a difficult journey to the top of your financial career. You have many admirers—maybe they don’t tell you outright!—but they want to learn from your wisdom.
They might ask: Can you teach me a thing or two about success and leadership? How should I save and invest my money? How can I advance my career and become like you one day?
Financial executives have a lifetime’s worth of tried and tested ideas. That’s why our most successful thought leaders and authors often come from the ranks of investment banks, hedge funds, and private equity.
For 15 years, we have worked with founders, executives, and partners like you at major financial firms. We don’t disclose the names of our clients because we work under strict confidentiality.
Our Alembic method consists of three pillars for successful finance leaders:
1. We transform your career into a gripping journey.
You are battle hardened. Your audience wants to learn from your struggles and successes. How did you land victory in the grueling high stakes deal or the promotion to partner? How did you put your rivals to shame?
2. We bring your storytelling to the forefront.
Finance can be a highly technical journey, full of algorithms, quantitative methods, and spreadsheets. We see the tension and conflict beneath your numbers and distill them into the beautiful, readable stories that your audience yearns for.
3. We build your emotional connection with your audience.
Your audience wants to feel as if you’re in the room with them, recounting an uncanny series of events. (And if you don’t have an audience yet, we will help you find one. That’s the foundation of all we do.) They want sympathy for you through tests and struggles
They want to cheer you through victory. They want to see you as the hero of your journey.
The demand for financial books, talks, articles, and social media campaigns is endless and growing. On any given week, the bestseller lists are teeming with great financial authors.
The only question is: when will your great ideas join their ranks?
Geoffrey Cain
Geoffrey Cain is a bestselling business author and managing partner at Alembic Partners.
Finance Leaders
If you’re in the financial field and want to work with us, please send a summary of your project idea to [email protected] If we like what we see, we’ll write back to you within 48 hours.
More reading: Your Audience Is Your Most Valuable Asset. Here’s Why
